Marcia Menezes – Head Digital News – Globo
With 15 years of experience in the content distribution market, Bernardo Bartijotto is WarnerMedia’s Affiliate Sales Director. Today he is responsible for the distribution of linear and digital products with PayTV operators, Internet providers, Telecom companies and content HUBs. Always focused on the business area and aiming to expand the subscriber base with access to WarnerMedia content, it is responsible not only for B2B negotiations but also for developing plans and strategies in partnership with each distributor to increase the partner’s subscriber base.
Ad Tech Director in charge of building the technical advertising ecosystem for the largest media company in Latin America. Valuable combination of technical, product and business knowledge. Broad international experience having worked in England (1 year) and South Africa (2 years). Also led teams based in India, China and across Latin America. Passionate about developing the future of the mediatech vision for Brazil.
Allen Chahad is Head of Product at Vibra, the Grupo Bandeirantes digital strategist company. A journalist by training, he has 20 years of experience in the market, always connected to the mission of promoting digital transformation. He was a reporter, editor, coordinator and content manager for Terra Networks. At radio Jovem Pan he was content director for digital platforms. And at Grupo Bandeirantes, he served as integration coordinator and editor at Jornalismo TV before participating in the creation of Vibra.
Mauro Borges has over 20 years of experience in the market working for companies such as Yahoo!, Viacom, Microsoft, Disney, Warner Media and ID\TBWA. He works directly in the business areas of these companies, having the opportunity to develop customized digital marketing projects, create strategic business partnerships, plan new sources of revenue, lead teams and also build long-term relationships with several multinational companies of the Fortune 500 and in different hierarchical levels. Main specialties:
Business Development, Advertising, Sales, Digital Marketing and Marketing, E-Commerce, Search Engine Marketing, Consumer Goods, High Tech Products and Innovation.
Journalist specialized in television production, programming and content and audience strategies. In the TV world, he’s done it all. He started as an intern and is now an executive at the Brazilian affiliate of the world’s largest news channel, CNN.
Due to the functions I performed, over these more than 20 years of career, I learned to refine, produce, edit, format and direct products for television. I specialized in live broadcasts, one of the activities I like to do the most. Over time, I took on management positions that brought me learning and experience on how to build, lead and motivate teams in various areas. Programming and Production Executive | Strategies | Audience | Management | Leadership | Live Streams | Journalism | TV | Television | Communication | CNN.
Igor leads the strategy, architecture, roadmap, engineering and operations of Globo’s digital platforms (video & audio platform, globoid identity platform, and backstage publishing platform), which are behind all of the Group’s digital services – G1, GE, Gshow, BBB, Globoplay, ge.globo, to name a few. In the last years, he led the digital broadcast of major events, which have been watched by millions of people on Globo’s digital platforms, such as the Olympics and World Cup, and for the company’s main digital product, Globoplay.
Carlos Fini is President of the Brazilian Society of Television Engineering (SET), with a two-year term of office from 2021-2022, CTO of the RBS Group, one of Brazil’s largest media groups, where he directs TV and Radio operations and Director of the Gaucho Association of Radio and Television Broadcasters (AGERT), acting on the technical committee. He is an electronics engineer, with a specialization in Business Management and a graduate degree in Telecommunications and Networks. He worked at TV Globo from 1979 to 2012, taking up the position of Engineering Manager in São Paulo in 1994.